Swastika Media Group has always gone above and beyond for us and always brings fresh and exciting ideas to the table for us to test. They genuinely want to understand our business and help us succeed. They do an excellent job of closely monitoring our campaigns to ensure we stay on track and optimize and improve each campaign's performance to its fullest potential. Thanks guys!

Kishan Pindolia, CEO, Bhagat Farm

Our Google Ads Management Service At A Glance

Google Ads or PPC advertising is probably the most effective way to position your business at the top of search results for the most important search queries without having to wait for months. Our team of Google Ads wizards will work their magic and optimise ads such that your CTR increases. Not only that, but by combining optimisation with a crafty landing page and outstanding copy, they will significantly boost your conversion rates.

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How We Approach Google Ads Management

Our extensive experience has helped us devise the perfect Google Ads Management approach to produce outstanding results. Our skilled and talented team closely monitors every campaign on a daily basis to ensure everything is on track.

Research, Strategy and Audit

We utilise our superior analytical skills to thoroughly understand your business, industry, target audience and competition. It helps us devise an optimal strategy that guarantees success. Also, if you already have an underperforming Google Ads campaign running, we’ll provide you with an in-depth audit of its performance and devise action plans to boost conversion rates.

Setting Up Campaign

Once a perfect strategy built around your individual goals is in place, we work on setting up the campaign. With unparalleled attention paid to details, we create campaigns for your business that will maximise your profitability and can be scaled.

Keywords, Adcopy and Landing Page Creation/Optimisation

It is crucial to select the most relevant and effective keywords for your campaign. To accomplish this, we carry out intensive keyword research. Utilising the researched keywords we create (or optimise) ad copies with strong call-to-actions to ensure maximum click-throughs. Finally, we analyse and optimise your existing landing page or create a new one if required. During this process, we ensure that it captures your brand’s voice and is impressive enough to sell your products.

Performance Tracking and Optimisation

Conversion rate tracking and optimisation is the most vital step of the Google Ads management process. Without an efficient conversion tracking process in place, you are essentially shooting in the dark. So we analyse the performance of your campaign and make the necessary changes and optimisations.

Regular Measurement and Reporting

While a strong and effective PPC strategy is our USP, we understand that you need more than that. As a result, we record relevant data on regular basis and generate and share reports to update you on the progress of your campaign. Through this report, we will tell you about what we have implemented and how is the performance. At the end of the day, we want to create targeted PPC ads that attract the most traffic and boost ROI.

What We Will Do TO Reach Your Goals

The combination of a well-defined and managed approach and a team of passionate and experienced Google Ads experts is our secret recipe for executing successful campaigns. Our team of PPC consultants will review your marketing efforts and recommend a brand-new strategy for your campaigns that will ultimately translate into substantially high ROI.

You can ask us for a free Digital PR and marketing audit. If you already have a PPC campaign running, we’ll even do a complete analysis of your current Google Ads performance.

Our PPC Management Recipe. (Hush!... It's A Secret.)

It's a popular opinion amonng our clients that we are the best Google AdWords Management Agency they have worked with. Why would they say so? Check out below:

Client / Agency Partnership

YOU ARE OUR MOST IMPORTANT TEAM MEMBER.

To check if we can share a healthy relationship, let’s see what we have in common. We both want to see your profits increase. We both want you to achieve your organisational goals, and we both want your business to grow. Whoa! Isn’t it a match made in heaven? Jokes aside, it is apparent that when it comes to any form of marketing, the client and agency do and should share common goals, and at Swastika Media, your growth is indeed our ultimate goal.

TYou’re obviously going to love us when we ultimately achieve this goal of ours. But what about the initial planning and implementation stages? Will you be able to trust us? That’s why transparency is one of our essential organisational values. We ensure that you’ll be aware of every little step we take and every big and small decision we make. In return, we will need all the insights into your business, industry and what you want to achieve through your ad campaigns. Essentially, it’s a two-way street, where we closely work together with you in order to attain our common goals.

In other words, instead of playing our cards close to our chest and making empty promises, we want to engage in proactive conversations with you and work as a team to ensure we are able to deliver everything you need and help you gain maximum profits.

Complete Statistical Evaluation

WHERE MARKETING MEETS PSYCHOLOGY TO OVERCOME BIG DATA PROBLEMS.

Figuring out strategies that work well is not that difficult a task. Even an inexperienced PPC agency or specialist can do that effectively. However, we go the extra distance to dig into the details that why a particular strategy works and another does not and how it can be applied to your business

To execute this well enough, we have a team of diversely-skilled professionals with expertise in data analytics, psychology, statistics and consumer behaviour. Yes, we really have them all.

For instance, our experts are no less than wizards when it comes to data analytics. Once we have got hold of a trend, we formulate a theory of its creation and identify its cause. We then run additional tests to confirm our findings.

Moreover, we understand how crucial it is to model your attributes correctly. It has a tremendous impact on a campaign’s performance. It is a well-known fact that the buyer’s journey is a complex process. We will execute attribution modelling such that you get the right combination of ad frequency and messaging over time. It will help in converting your users into customers.

ROI-Focused Campaign

IN THE END, RESULTS MATTER.

When everything is said and done, the most essential thing is whether actual people interact with your ads, website and brand or not. It eventually dictates how the campaign will affect the sales of your products or services. In other words, it can be said that your target demography doesn’t respond to all kinds of advertisements and messaging.

This tells us that you cannot neglect the design of your website and landing pages. Simply optimising your site for conversion rate will not work. You need a website that looks attractive and has engaging content as well. In the end, you must understand that getting traffic on your website is a battle half won. You will also need to ensure that you have put enough effort to convert all this traffic into actual buyers.

We happen to have just the right people for this in our team. In short, we are more than well-equipped to effectively narrate your brand story and get you quality leads at the same time. Our designers and conversion rate experts will work together to create a unique experience for your users, all the while encouraging them to make the purchase.

Commitment to Progress

STAGNATION TAKES YOU NOWHERE

Obviously, you would not hire us if you wanted to stay where you are right now. You come to us with the expectation of growth and outperforming your competition on a consistent basis. And we assure you, you will not be disappointed when you collaborate with us.

We believe in quality over speed. We take time to create a campaign structure that translates into growth. It allows us to utilise more organised and reliable data. Most importantly, your progress is our ultimate goal. We aim to ensure that not even a single penny of your investment in Google Ads management is wasted and it translates into profits and growth.

We do not deserve business from you if you find that your money was not utilised optimally, and there are slim chances to see growth in your business. But, we can tell you with strong confidence that we are indeed one of your best bets.

Our Google Ads Management Tools

The best ideas and analysis are brought to the table by our in-house experts, who also generously adds the best technology currently available in the market (just the best for your company!)

We have been with them for almost 6 years now and the experience has been amazing. An amazing price for what they can do for you! Our google quality scores have never been higher, conversions have never been better, and they genuinely care about the success of your business.

Kishan Pindolia, CEO, Bhagat Farm
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Visit Us

Headquarters
1110, Shilp Epitome, 11th Floor,
behind Rajpath Rangoli Rd,
Ahmedabad, Gujarat 380054

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General Inquiries

jagdish@swastikamedia.com

+91 909 9649 909

 

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info@swastikamedia.com

+91 909 9479 909

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